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White labels are used by some websites to facilitate a successful brand for offering its services without investing in the development of infrastructure and technology. For instance Amazon.co.uk has been running the website of Waterstone’s until recently. Similarly, LoveFilm runs the DVD Rental services of Tesco. Most of the store brand or private brand products in supermarkets are provided by companies which sell to more than one supermarket, bringing change in labels only. Moreover, some manufacturers produce inexpensive or low-cost generic brand labels but they put the name of product, like Cola.
Free Cash, Vouchers: Most people don’t even realize that this is happening
Affiliate marketing is akin to e-bay. Various good and services are advertised on your web site and in return, each lead pulls in cash. It isn’t nearly as much effort, fewer operating costs, it sells 24/7, and it is quite easy to master…
Pareto’s Principle {the 80/20 rule) is vividly illustrated in the sales statistics of most industries, companies and professional service organiizations. Eighty percent of all products or services are sold by just 20 percent of the sales professionals in the United States and Canada. How does this rule effect the overall management of the [...]
In general conversation, many people think they can just “wing it” or they “know what they want to say.” On the telephone, however, you have 10 seconds to grab and hold your prospect’s attention, and frequently, you don’t get a second chance. Ten seconds goes by very quickly. Your first impression has to be strong [...]
Asking The Best Sales Questions
Effective questioning is a critical sales skill for several reasons. First, our recent research shows that there is a direct correlation between the success of a sales call and the type of questions that the salesperson uses. On average, failed sales calls include 86% more close-ended questions than open-ended [...]
Make friends with the gatekeeper! 10 ideas for getting through
on the phone and leaving your competition out in the cold…
Are gatekeepers the bane of your life? You know you have a great product that will definitely add value to your prospect, make him or her money, save time, you name it - if only you [...]
I don’t even like saying the word d———g. I have literally obliterated it from my dictionary with a black marking pen. I’ll bite my tongue until it bleeds, before I say the word.
Earlier this week Bernadette, my wife, and I went shopping . . . something I love to do. Just kidding! [...]
Many of my clients are turning to speaking at chambers and other networking organizations to generate business. This is a wonderful method of building credibility and gaining free advertising, especially when you are in a creative business that often needs examples and samples to get people to hire you.
Seminars are a great way [...]